الوصف الوظيفي
Marketing Manager (Digital and Event)
Job Purpose:
To create, implement and manage the company marketing strategy for the B2B brand, whilst providing some support for B2C activities. Effectively coordinate marketing activities including production of digital collateral and advertising with support and direction from the head of HTME or HQ in Korea.
With support and direction from the head of HTME or HQ in Korea: create, implement and manage the Company marketing strategy and brand using a variety of platforms. Effectively coordinate marketing activities including successful event management, trade fairs & exhibitions.
Job Context: Reporting to Managing Director
Location: Dubai based but frequently travel to Middle East and Africa regions
Direct Reports: None
Key Objectives & Responsibilities:
The role will mainly focus on supporting B2B marketing operations. However, the individual will sit within the wider marketing organisation and there may be requirement to support other areas of the company as the business and resource requires.
• Support & management for sales teams producing & sharing digital marketing assets such as logos, photography, literature and advertisements.
• Support & management for local agencies requiring logistical supply of assets, translations and product information.
• Set & administer the Annual Marketing plan & Budget for Each Region in MEA
• Management & Development for Local Marketing Agents, Agreements
• Negotiate & Execute Contracts for Large and Small Scale Marketing Events, Participation in & Lead the Event
• Additional support for local marketing may require flexibility e.g. acquiring cost estimates across multiple media channels; production of point of sale; supporting events, generating sales incentive programmes for particular distributors in a specified market.
• Support & management for distributor and media partnership local events requiring logistical supply of assets and product
• Support & management for local event agency requiring logistical supply of assets and product
• Focus on Middle East and Africa (but not exclusively)
• Additional support for local marketing may require flexibility e.g. production of point of sale and collateral, generating sales incentive programmes for particular distributors in a specified market
Your responsibilities will include, but not be limited to the following:
• Manage the website content for Middle East and Africa territories, ensuring sites are constantly updated.
• Manage and Support STEP (Smart Techwin Eco Program) for Middle East and Africa territories as well as Support and Management for STEP Website.
• Create and deliver digital marketing collateral/campaigns on time.
• Optimising content on the current website.
• PPC, SEM and SEO management.
• Creation, distribution & monitoring of direct digital mailings & e-blasts to internal and external customers.
• 3rd party agency management.
• Create regular integrated digital marketing reports.
المهارات
Personal Attributes & Experience:
• Experience with WordPress, Google Analytics is desirable
Knowledge of Sugar CRM would be helpful.
• 5-7 year experience in marketing is desirable
Highly analytical mind set and quantitative skills with the ability to interpret performance data and analyse campaign goals.
• Excellent project management skills are essential.
Ability to think about the next steps required and make decisions within project requirements.
Ability to prioritise and manage personal workload.
Ability to work collaboratively and effectively as part of a dynamic team.
• Flexible, agile, ability to adapt with ease.
Capability to deliver B2B communications, but flexibility to manage B2C marketing as part of the wider team when required.
• Exceptional levels of communication.
Strong business acumen and commercial awareness.
Able to present facts and opinions clearly and succinctly.
• Positive outlook.
Solutions finder.
Qualification Requirements:
• Marketing Degree Level Education or equivalent
• Intermediate & Advanced ‘Microsoft Office’ skills to include Excel
• English and Arabic Language essential
• High level of multi discipline computer literacy essential
• Photoshop skills to create web banners and retouch product images
• Good understanding of HTML & CSS
• Proven track record of successful event organisation and experience working on promotional events.
• Excellent communication skills – both written and verbal
• Team player, self-motivated and able to work on own and under pressure
• Good time management and priority handling with previous experience of working in a customer facing environment
• Ability to think strategically (short and long-term)
• Ability to manage and plan workload effectively.
• Strong business acumen and commercial awareness.
• Able to present facts and ideas clearly and succinctly – including departmental reporting.
• Proactive and enthusiastic attitude (team player)
• Creative, organised, hard working with excellent attention to detail.
• Motivated, conscientious, multi-tasking, strategic and analytical.
• PC Literate - Intermediate & Advanced ‘Microsoft Office’ skills to include Excel
• Clean Driving License
تفاصيل الوظيفة
منطقة الوظيفة دبي, الإمارات العربية المتحدة
قطاع الشركة الهندسة
طبيعة عمل الشركة صاحب عمل (القطاع الخاص)
الدور الوظيفي التسويق والعلاقات العامة
نوع التوظيف دوام كامل
الراتب الشهري غير محدد
عدد الوظائف الشاغرة غير محدد
المرشح المفضل
المستوى المهني إدارة
عدد سنوات الخبرة الحد الأدنى: 5
الشهادة بكالوريوس/ دبلوم عالي
*** تقدم على الرابط التالي : Apply on the following link ***
https://www.bayt.com/ar/uae/jobs/marketing-manager-3969015/