الوصف الوظيفي
Actively participate in the design, development, and implementation of communications and promotional strategies related to the Hospital activities and programs, based on target audiences and priorities identified with senior management.
At the direction of the CEO, take ownership of development and delivery of communications strategies for specific projects and initiatives.
Building and maintaining close relationships with internal business and content owners in order to inform an organization-wide content marketing calendar.
·Advise the Hospital Management on communications, promotion, and media relations, as required.
Responsible for drafting press releases, news and magazines articles.
Setting-up speaking engagements and preparing speeches for spokespeople.
Developing media plans and policies with executives in the Organization.
Directing public relation campaigns for a Company or Organization.
Leading corporate communications change projects as allocated.
Monitoring and reporting on the impact of communications activities on perception and Patients experience.
This will include research and metrics by audience and segments.
Ensuring activities are delivered to plan, within timeframes, quality and budget.
Developing clear and concise briefs to internal and external service providers in line with business requirements and coordinating/monitoring the outcomes.
Keeping abreast of innovative communications practices, patient experience trends and motivators to change, to effectively provide direction and advice to Chief Executive.
Provide high-level, accurate, timely and strategic communication and public relations advice and support to the CEO, Executive Team, and staff in relation to Hospital initiatives, campaigns and services.
Manage Hospital’s media relationships in a strategic and positive manner to spread and identify key messages and positive media opportunities and manage responses to media enquiries.
Develop a Communications strategy to convey consistent quality messages across the full spectrum of Hospital’s materials and channels.
Plan, coordinate and evaluate media monitoring services.
Manage and evaluate media training for senior staff and manage training program delivery.
Ensure the creative content and production quality of communication materials are consistent with Hospital values, policies, corporate objectives and corporate identity.
المهارات
Must have a minimum of a university degree in communication, social science, behavioral change communication, strategic communication, journalism, public relations, marketing or related field.
Knowledge of state of the art public relations, marketing, social and behavioral change communication models and strategies and their practical application.
Demonstrated experience in the development and use of multi-media communications.
Ability to synthesize and translate technically complex information into plain language communication.
Excellent communication skills both orally and in writing.
Demonstrated strong technical, programming and management skills.
Proven ability to work as an effective team member.
تفاصيل الوظيفة
منطقة الوظيفة الكويت, الكويت
قطاع الشركة خدمات الرعاية الصحية الأخرى
طبيعة عمل الشركة غير محدد
الدور الوظيفي التسويق والعلاقات العامة
نوع التوظيف دوام كامل
الراتب الشهري غير محدد
عدد الوظائف الشاغرة 1
المرشح المفضل
المستوى المهني إدارة
عدد سنوات الخبرة الحد الأدنى: 6
الشهادة ماجستير
https://www.bayt.com/ar/kuwait/jobs/pr-media-advisor-4438983/