- Develop and implement merchandising plans to assist in the marketing and promotion of foods at customers locations
- Responsible for promoting and marketing food products by means of store displays
- Use visual techniques to attract customers
- Assist with the billing and pricing of food products and client orders
- Keeping in contact with existing customers in person and by phone
- Making appointments with and meeting new customers
- Agreeing sales, prices, contracts and payments
- Meeting sales targets
- Promoting new products and any special deals
- Advising customers about delivery schedules and after-sales service
- Recording orders and sending details to the sales office
- Giving feedback on sales trends
• Ensure sales reps follow route plan so as to maximize sales & productivity.
• Ensure all targets and objectives assigned by the Line Manager including volume & value sales targets, GP targets and distribution objectives are achieved to ensure optimal business efficiency.
• Manage the sales force & monitor their performance providing guidance, assistance and motivation to increase effectiveness.
• Ensure sales team continuously communicates all stock issues, pricing fluctuations, & competitor activities.
• Ensure that the sales force are properly equipped, coached and motivated to ensure objectives are achieved.
• Conduct regular market visits with all sales personnel to assist them in managing customer issues, improving performance and providing guidance and training.
• All Credit outstanding are collected in due time.
• Conduct annual and six monthly appraisals for all direct reports so that performance is tracked and discrepancies in performance are rectified at the earliest.
• Recommend and control credit limits and adherence to terms. Recommend changes to credit limits and assist sales force achieve the company credit to sales ratio target.
Printable Page 
Report Advertisement