Digital Marketing Executive

الوصف الوظيفي
We are one of the fastest growing Healthcare provider in Qatar with number of Clinics and Day Care Surgery unit across Doha. We are looking for a seasoned digital media marketing expert to lead and drive the media presence of our organization. Candidate must possess exception communication and skills to translate innovative ideas / vision into content. Candidate must have an instinct for outside the box thinking and keen towards innovation.

Digital Marketing Job Responsibilities:

Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
Designs, builds, and maintains our social media presence.
Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
Identifies trends and insights and optimizes spend and performance based on the insights.
Brainstorms new and creative growth strategies through digital marketing.
Plans, executes, and measures experiments and conversion tests.
Collaborates with internal teams to create landing pages and optimize user experience.
Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
Identifies critical conversion points and drop off points and optimizes user funnels.
Collaborates with Physicians and other internal stakeholders and ability to handle intense deadlines and deliverables
Evaluates emerging technologies.
Provides thought leadership and perspective for adoption where appropriate.

المهارات
Digital Marketing Qualifications / Skills:

Creating and maintaining client relationships
Self-motivated yet customer-focused
Proficient in marketing research and statistical analysis
Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate

Education, Experience, and Licensing Requirements:

Bachelor’s or master’s degree in marketing or a related field
Proven working experience in digital marketing, particularly within the industry
Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
Experience in optimizing landing pages and user funnels
Experience with A/B and multivariate experiments
Solid knowledge of website and marketing analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends, SEMRush, etc.)
Working knowledge of ad serving tools
Experience in setting up and optimizing PPC campaigns on all major search engines
Working knowledge of HTML, CSS, and JavaScript development and constraints

تفاصيل الوظيفة
منطقة الوظيفة الدوحة, قطر
قطاع الشركة العيادات الطبية; العيادات الطبية; العيادات الطبية
طبيعة عمل الشركة صاحب عمل (القطاع الخاص)
الدور الوظيفي الطب والرعاية الصحية والتمريض
نوع التوظيف غير محدد
الراتب الشهري غير محدد
عدد الوظائف الشاغرة 1
المرشح المفضل
المستوى المهني متوسط الخبرة
عدد سنوات الخبرة الحد الأدنى: 5 الحد الأقصى: 20
منطقة الإقامة قطر
الشهادة بكالوريوس/ دبلوم عالي

https://www.bayt.com/ar/qatar/jobs/digital-marketing-executive-4313694/