Digital Marketing Manager for Newspaper

الوصف الوظيفي
We are currently seeking an experienced and creative Digital Marketing Manager to oversee our digital campaigns. In this position, you will be responsible for the management of all digital platforms, including developing strategies to increase traffic, establishing schedules for the release of articles or blog posts, and monitoring performance to measure the success of the campaign.

In addition to experience in digital marketing, the right candidate will possess a growth mindset. They will also be an exceptional communicator with superb interpersonal skills, who can interface with sales and leadership with ease.

Responsibilities:

Oversee management of updates, design, and user experience on all digital channels
Conduct and report analysis of the site and social traffic
Establish and monitor ROI and KPIs
Create, maintain, and implement a digital marketing and editorial calendars
Plan and execute multiplatform digital marketing campaigns.
Own brand messaging strategy and standards.
Oversee email marketing and lead nurturing efforts.
Own the use of marketing technology platforms.
Develop and execute an ongoing content promotion strategy.
Act as the community manager on social media accounts.
Work with the leadership team to understand business objectives and revenue goals, as part of the strategy development process.
Create landing pages and other conversion opportunities.
Report on key results and other predetermined KPIs on a regular basis, such as website traffic, lead generation, revenue attribution, and so forth.
Proactively stay on top of digital marketing trends and news, so as to inform future growth strategies and opportunities.
Oversee paid media advertising campaigns on Google, LinkedIn, Facebook, and so on.
المهارات
Bachelor’s degree in marketing, communication, or related field
5+ years of experience in marketing; with at least 3 years in digital marketing and newspaper
Solid understanding of PPC, SEO, and SEM
Working knowledge of web design principles, best practices, and content management platforms
Demonstrated ability to develop and execute sales and marketing strategies
Excellent communication skills
Familiarity with analytical tools, such as Google Analytics and Webmaster Tools
Historical track record of success in a digital marketing role.
Exceptional project management skills, with a keen eye for detail.
Comfortable working in a fast-paced, deadline-driven environment.
Self-directing and agile, with the ability to quickly pivot strategies, as needed.
Experience with marketing automation, email marketing, and other related platforms.
Passionate, creative thinker with exceptional analytical skills.
Team player with superb collaboration and communication skills. 
تفاصيل الوظيفة
منطقة الوظيفة الدمام, المملكة العربية السعودية
قطاع الشركة المحاسبة
طبيعة عمل الشركة صاحب عمل (القطاع الخاص)
الدور الوظيفي التسويق والعلاقات العامة
نوع التوظيف دوام كامل
الراتب الشهري غير محدد
عدد الوظائف الشاغرة 1
المرشح المفضل
المستوى المهني إدارة عليا
عدد سنوات الخبرة الحد الأدنى: 5 الحد الأقصى: 10
العمر الحد الأدنى: 30 الحد الأقصى: 45

https://www.bayt.com/ar/saudi-arabia/jobs/digital-marketing-manager-for-newspaper-4208014/