الوصف الوظيفي
· Outline KSS/GCC media strategy, define regional and local campaigns and campaign targets, coordinate with the agency, country responsible and distribution partners in the region. On top, lead the selection/appointment of the media agency and the contract negotiation.
· Lead the development of the regional and country specific marketing strategy in alignment with global company strategies, translate into marketing plans and monitor/ ensure its execution and performance.
· Ensure growth of market shares while considering profitability.
· Plan and coordinate the product assortment for the region for all product categories (including launch decisions/plans and fade-out plans).
· Monitor market, category, brand, and product performance through analysing available sources (Nielsen, sell-out data, sales reporting, competitors’ activities, etc…).
· Supervise the development of regional BTL activities and setup performance/efficiency calculations.
· Design/ optimize POS solutions and ensure having the right local source in the region/by country.
· Develop close work relationships with other departments, mainly the international marketing community.
· Manage and enrich household cleaning consumer knowledge in the region via appropriate research methodology (in home visits, omnibus, focus groups, etc…).
· Coordinate the ad-hoc support for country specific related marketing (branding, planograms, CATMAN, etc…).
المهارات
· University degree in Business administration, marketing, economics or similar. (MBA is a merit)
· Minimum 5 years of experience in marketing/ brand/ product management
· Knowledge in brand marketing (product development, copy development, consumer insights, test methods, strategy development, positioning, AC Nielsen, media planning)
· FMCG experience
· Experience in KSA or UAE (knowledge of whole GCC is a merit)
تفاصيل الوظيفة
منطقة الوظيفة جدة, المملكة العربية السعودية
قطاع الشركة السلع الاستهلاكية سريعة التداول
طبيعة عمل الشركة صاحب عمل (القطاع الخاص)
الدور الوظيفي التسويق والعلاقات العامة
نوع التوظيف دوام كامل
الراتب الشهري غير محدد
عدد الوظائف الشاغرة 1
المرشح المفضل
المستوى المهني إدارة عليا
عدد سنوات الخبرة الحد الأدنى: 5
منطقة الإقامة جدة,المملكة العربية السعودية ; المملكة العربية السعودية
الجنس ذكر
الشهادة بكالوريوس/ دبلوم عالي
*** تقدم على الرابط التالي : Apply on the following link ***
https://www.bayt.com/ar/saudi-arabia/jobs/marketing-manager-ksa-and-gcc-4084184/