الوصف الوظيفي
ROLE AND RESPONSIBILITIES:
Draft new and creative growth strategies.
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns.
Design, build and maintain our social media presence.
Identify trends and insights, and optimize spending and performance based on the insights.
Plan, execute, and measure experiments and conversion tests.
Collaborate with internal teams to create landing pages and optimize user experience.
Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
Instrument conversion points and optimize user funnels.
Collaborate with agencies and other vendor partners.
Evaluate emerging technologies and perspectives for adoption where appropriate.
المهارات
BS/MS degree in marketing or a related field
Proven working experience in digital marketing in a similar role.
Highly creative with experience and track records in identifying target audiences and devising digital campaigns that engage, inform and motivate.
Experience in optimizing landing pages and user funnels (provide examples of previous works).
Experience with A/B and multivariate experiments.
Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends).
Working knowledge of ad serving tools.
Experience in setting up and optimizing Google Adwords campaigns.
Strong analytical skills and data-driven thinking.
Up-to-date with the latest trends and best practices in online marketing and measurement.
Previous experience in a similar role within the travel and tourism industry.
Good command of Arabic language.
Working knowledge of HTML, CSS, and JavaScript development and constraints.
تفاصيل الوظيفة
منطقة الوظيفة الرويس, جدة , المملكة العربية السعودية
قطاع الشركة الضيافة والسكن; خدمات الاستشارات التجارية; خدمات تكنولوجيا المعلومات
طبيعة عمل الشركة صاحب عمل (القطاع الخاص)
الدور الوظيفي التسويق والعلاقات العامة
نوع التوظيف دوام كامل
الراتب الشهري غير محدد
عدد الوظائف الشاغرة غير محدد
المرشح المفضل
المستوى المهني إدارة عليا تنفيذية
عدد سنوات الخبرة الحد الأدنى: 7 الحد الأقصى: 12
منطقة الإقامة المملكة العربية السعودية
الجنس ذكر
الشهادة بكالوريوس/ دبلوم عالي
العمر الحد الأدنى: 30 الحد الأقصى: 40
https://www.bayt.com/ar/saudi-arabia/jobs/digital-marketing-executive-4388133/