JOB PURPOSE
To maintain the availability and visibility in the modern trade outlets (supermarkets), ensure the visibility for all the listed products as per the targeted planogram and display location, using all the relevant POSM at all times.
KEY DIMENSIONS AND RELATED JOB RESULTS
• To maintain harmonious PR with trade and prompt & efficient customer service at all the times
• 100% compliance to journey plans.
• 100% Adherence to agreed call sequence and call objectives.
• To achieve set KPIs on Availability, Visibility (BDA implementation /or share of space as per our market share & planograms)
• Proactive management of near expiry and damage items in line with company policy, 100% follow the FIFO.
• Prompt execution of all the display drives.
• To ensure all-round availability of listed SKU’s in every outlet with adequate stock-pressure.
• To manage trade-returns within agreed levels.
• To highlight near expiry issues well before expiry date (3 months prior).
• Ensure 100% implementation of all the visibility contract and promptly report deviance (if any)
• Reporting competition activities and observe trade/consumer trends
• To participate and share all survey findings (price, competition, category etc)
• To comply with daily reporting timing and duty hours.
• Proactive and prompt servicing of new outlets opening.
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