الوصف الوظيفي
The successful candidate will possess a deep understanding of social media tactics and strategies along with experience in overall online marketing. This position will be responsible for creating and executing strategies in a fast-paced, high-volume environment across all Expo 2020 Dubai social marketing channel. Main responsibilities of the role include: - Oversee all social media platforms from ideation to content creation, implementation, management and reporting;
- Responsible for the implementation of the social media strategy;
- Develop compelling multi-channel and in-depth content strategy designed to accomplish larger business objectives;
- Ensure coverage of all key segments;
- Develop quarterly content road maps based on pre-approved content themes and pillars;
- Conceive, create and execute innovative social media marketing campaigns to deliver brand affinity and increased consumer engagement and ticket / merchandize sales;
- Develop, plan and execute quarterly social media stand-alone campaigns in-line with Expo 2002 objectives to grow fan-base across all channels and increase engagement levels;
- Serve as primary point of contact with appointed social media agency and manage day-to-day communications and deliverables;
- Work closely with the Bureau as well as with other stakeholders across the organization to support and amplify key messages on each channel;
- Work closely with Partner Marketing and Commercial teams to develop joint social media campaign;
- Interface with Government Entities to alight our messages with theirs and mutually support our respective campaigns;
- Ability to re-purpose social media content for different social media platforms based on deep understanding how content is consumed differently on each channel;
- Develop and manage relationships with 3rd party vendors related to social media;
- Identify emerging social media platforms;
- Ability to identify social media micro-influencers and work on Influencer Outreach Programmes;
- Ensure that all staff acquire the required skills and knowledge through appropriate learning and development programmes on Social media channels;
- Produce monthly activity reports and disseminate them to key stakeholders.
المهارات
6+ years of concentrated experience with social media channels and deep understanding of digital marketing, as well as:
- BA/BS required
- Proven ability to significantly drive engagement and conversion;
- Bilingual Arabic English;
- Deep understanding of the UAE social media scene, culture and trends but also experienced with working on global social media campaigns for international markets;
- Multi-tasker who is well organized, with impeccable written and oral presentation skills;
- Strong understanding of social media measurement and insights as well as overall digital analytics;
- Proven analytical and quantitative skills; ability to use hard data and metrics to back up assumptions and develop business cases;
- Proven experience working on influencer marketing campaigns;
- Excellent project management skills;
- Creative thinker who can be both innovative while execution oriented;
- Knowledge in web analytical tools: Google, CoreMetrics, Omniture, etc.
- Ecommerce/Retail experience;
- Able to work in an ambiguous, ‘internet-speed’ environment;
- Understanding of the Emirati population and government culture.
تفاصيل الوظيفة
منطقة الوظيفة دبي, الإمارات العربية المتحدة
قطاع الشركة خدمات الدعم التجاري الأخرى
طبيعة عمل الشركة صاحب عمل (القطاع الخاص)
الدور الوظيفي غيرذلك
نوع التوظيف --
الراتب الشهري غير محدد
عدد الوظائف الشاغرة 1
المرشح المفضل
الشهادة بكالوريوس/ دبلوم عالي
*** تقدم على الرابط التالي : Apply on the following link ***
https://www.bayt.com/ar/uae/jobs/manager-social-media-bureau-3889183/
سجل سيرتك الذاتية الآن مجانا لتتقدم لآلاف الوظائف، وتتواصل مع الآف الشركات (+40 ألف شركة)، فقط أكمل نموذج التسجيل
نسخة للطباعة 
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