الوصف الوظيفي
The role holder is responsible for Develop & Manage stc Academy Marketing Strategy & Go to Market Plan. The role holder is also responsible for Develop & Manage stc Academy Communication Strategy in alignment with Corporate Communication. The role holder shall carry out his duties in accordance with the stc stipulated business policies and procedures.
Managerial Responsibilities - Participates in the development and implementation of the Marketing & Communication plans, in line with the corporate objectives. - Directs and manages the Marketing & Communication Section mandates, providing leadership and facilitating work processes in order to achieve high performance standards. - Interprets and implements change in Marketing & Communication Section providing guidance and support, necessary for continuous improvement. - Ensures compliance with organizational policies, procedures and quality standards in Marketing & Communication Section. Core Responsibilities - Develops & Manages stc Academy Marketing Strategy & Go to Market Plan - Develops & Manages stc Academy Communication Strategy in alignment with Corporate Communication. - Supports Business Development & schools in enhancing stc Academy offering based on Market insights - Liaise with the Corporate Communication to deliver related messages including the development of Academy related aspect such as motion, video editing. - Develops stc Academy website in terms of site architecture. - Liaise with the Corporate Communication to deliver messages and build communication contents in accordance with corporate brand guidelines. - Manages and executes the development of all stc Academy marketing communications in alignment with Corporate Communication. - Develops marketing campaigns for stc Academy products and services to external customers (Corporate and Public) to attract more customers. - Identify target audiences and customer segments and analyze their characteristics, behavior, and media habits, and determine the appropriate type of media to use - Develops creative and new digital concepts to communicate products and services in coordination with creative/ media agencies - Implements communications campaigns including media planning and management, exhibitions and events, seminars, eChannels (social media, online marketing, telemarketing), PR and internal communications. - Supervises distribution and installation of printable materials and leaflets People Management Responsibilities - Defines goals and key performance indicators for each member of the team and ensures effective application of the stc performance management process. - Directs planning and selection of manpower in the Marketing & Communication Section, in line with the business and operational plans. - Ensures high level of employee engagement and capability development by providing on-going feedback and coaching team members within the Marketing & Communication Section. Performs other responsibilities and tasks as directed by the Director - Business Development & Account Management in order to meet General objectives.
تفاصيل الوظيفة
منطقة الوظيفة المملكة العربية السعودية
قطاع الشركة خدمات الدعم التجاري الأخرى
طبيعة عمل الشركة صاحب عمل (القطاع الخاص)
نوع التوظيف غير محدد
الراتب الشهري غير محدد
عدد الوظائف الشاغرة غير محدد
نسخة للطباعة 
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