الوصف الوظيفي
Brand Manager Job Summary
The brand manager will develop and market the company brand. They will strategize for effective campaigns, set brand standards, and improve the customer experience. Acting as gatekeeper of brand, brand manager will implement guides and work with teams on advertising, promotions, internal work, campaign marketing, social media, and other areas of representation.
Brand Manager Duties and Responsibilities
· Developing and implementing strategies for marketing
· Improving brand recognition and reputation
· Analyzing market trends and competitors’ methods
· Setting brand standards, mission, and goals
· Improving the brand’s reach to customers
· Researching consumer markets and opportunities
· Collaborate with campaign managers, creative team, and directors
· Creating go-to marketing strategies for brand to build brand loyalty
· Supervising campaigns to ensure brand consistency
· Estimating and establishing cost parameters, budgets, campaigns, and potential ROI
· Reporting performance and assess against goals for ROI and KPIs
· Leading creative development of brand and marketing
· Researching and tracking performance and reactions
· Managing company and client expectations
· Reviewing timeframes and budgets
· Attending networking events to build brand name recognition
· Reviewing success of campaign and developing ways to improve on brand recognition
· Building a following for brand on social media with creative team
· Consistently brainstorming and collaborating with team for new ideas and strategies
المهارات
Brand Manager Requirements and Qualifications
· Creative and innovative thinker and planner
· In-depth understanding of the brand and its position in the market
· Confident in producing work across multiple platforms
· Goal-oriented, organized team player
· Able to align multiple brand strategies and ideas
· Takes ownership of brand voice and vision
· Encouraging to team and staff; able to mentor and lead
· Creative problem solver who thrives when presented with a challenge
· Able to analyze problems and strategize for better solutions
· Excellent verbal and written communication skills
· Able to multi-task, prioritize, and manage time effectively
· Experienced at compiling and following strict budgets
· Bachelor’s (BA or BS) in business, marketing, or related field; MBA (or related Master’s) preferred
· 6 years of experience in marketing or related field; portfolio required
· Knowledgeable in Digital Marketing, including CRM campaigns, online tracking tools, with an understanding of digital advertising metrics (CPM/CPC/CPA)
· Experience with technologies and best practices for web design, web production, and creative design across multiple platforms
· Experience identifying and creating campaigns for target audience
· Excellent analytical and time-management skills
· Proficient computer skills, including Microsoft Office Suite (Word, PowerPoint, Outlook, and Excel)
· Strict adherence to company philosophy/mission statement/sales goals
· Knowledge of the brand and product preferred
· Strong project management skills with ability to supervise multiple projects
· Up-to-date on latest industry trends; able to articulate trends and potential clearly and confidently
· Good interpersonal skills and communication with all levels of management
· Able to work in a fast-paced environment
تفاصيل الوظيفة
منطقة الوظيفة الرياض, المملكة العربية السعودية
قطاع الشركة الساعات والسلع الفاخرة; المجوهرات والذهب
طبيعة عمل الشركة صاحب عمل (القطاع الخاص)
الدور الوظيفي المبيعات
نوع التوظيف غير محدد
الراتب الشهري غير محدد
عدد الوظائف الشاغرة غير محدد
المرشح المفضل
المستوى المهني إدارة
عدد سنوات الخبرة الحد الأدنى: 6 الحد الأقصى: 10
منطقة الإقامة الرياض,المملكة العربية السعودية
الشهادة بكالوريوس/ دبلوم عالي
العمر الحد الأدنى: 29 الحد الأقصى: 40
*** تقدم على الرابط التالي : Apply on the following link ***
https://www.bayt.com/ar/saudi-arabia/jobs/brand-manager-4106788/
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