Marketing Specialist
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الوصف الوظيفي a. Make marketing strategy for all business lines b. Make annual marketing plan for all business lines and break them down into monthly plans c. Make annual analysis for the market situation. d. Develop and monitor budgets. 2. Marketing Implementation: a. Insure that all the required marketing functions are available either internally or with an approved third party. Translation, Content Making, Photo and Video Shooting, Creative Design, Animation Design, Digital Marketing, Social Media Management, Call Center, Visual Merchandising, CRM/Loyalty Program, Events Management. b. involved in activation of the digital strategies in line with the given assignments in the area of expertise c. Receives assignments in the form of objectives with goals and the process by which to meet goals. d. Performs analysis, suggest improvement actions related to the area of expertise e. Translation of the Market requirements towards digital programs f. Drive influencer marketing activation across a diverse range of channels to generate desire for our brand and traffic towards our platforms. g. Maneuver digital marketing campaigns through all areas of the project life cycle h. Design and oversee all aspects of our digital marketing department including our marketing database, email, and display advertising campaigns i. Work with your team to brainstorm new and innovative growth strategies j. Plan and manage our social media platforms k. Identify the latest trends and technologies affecting our industry. l. Develop marketing newsletters, support events, and curate content for internal and external communications m. Run data reports on CRM systems. Conduct research and undertake data mining to fill gaps following brief from sales & marketing organization, qualifying the leads where possible n. Be actively involved in SEO efforts (keyword, image optimization, etc.) 3. Marketing Analysis: a. Share detailed analysis for the activation of all marketing plans which includes the results, comparisons, budget, ROI, and lessons learned. b. Share marketing activation performance reports during the implementation of the marketing plans c. Evaluate important metrics that affect our website traffic, service quotas, and target audience d. Use quantitative and qualitative data to understand Influencer outreach and engagement from time to time and apply those insights to campaign requirements. 4. Marketing Relationships: a. Manage and maintain the relationships with marketing agencies, printing companies, and any other third party who will cover any part of the marketing functions b. Manage and maintain a strong relationship with the other departments inside the division or the company 5. Marketing P&L;: Work to optimize the use of the marketing budget and provide solutions to minimize the cost. المهارات - Have hands-on knowledge of Facebook Business Manager, Facebook Power Editor, Google Analytics/Google Adwords. - Have strong project management skills including demonstrated ability to think end- to- end, manage long- term projects and manage multiple projects simultaneously. - Have an excellent problem- solving and analytical skills and impeccable business judgment. - Have excellent communication and interpersonal skills, with the ability to be personable yet persistent. - Have an appetite for Risk and should be a strong decision-maker. - Have excellent analytical, organizational, project management skills including demonstrated ability to think end- to- end, manage long- term projects and manage multiple projects simultaneously AdWords / Facebook certification is a plus. تفاصيل الوظيفة https://www.bayt.com/ar/saudi-arabia/jobs/marketing-specialist-4188756/ |
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