الوصف الوظيفي
Role: As a brand manager, you will manage one of the most recognized and iconic brands in the Kingdom.
Identify market segments and size for the brand and participate in the formulation of marketing plans in order to maintain a high market share and increase sales volume
Follow-up on latest technologies for the brand products, and provide the Group Brand Manager with suggestions of the new products to be introduced
Supervise marketing studies conducted with respect to the brand products to obtain information necessary for marketing plans
Analyze the data collected concerning customer satisfaction levels, sales rates, market share, and other data regarding the concerned brand identify causes of any dissatisfaction or variation and recommend solutions and actions
Monitor the sales performance and market share of competitors, profile competitors, and prepare comparisons between Al Safi Danone and its competitor regarding the concerned brand
Track & monitor brands performances in the market against market factors (competition, consumer trends, market trends, .. etc) and develop adequate tactical plans to strengthen the brand position in the market, overcome challenges, and/or capitalize on opportunities
Participate in the development and marketing of ideas related to the brand, and ensure the brand’s spread within its market
المهارات
Job Requirements:
Saudi Nationals preferred
4 - 5 years experience in Marketing
Bachelor’s, preferably Masters in Marketing
Relevant experience in large-scale food and beverage or consumer industry
تفاصيل الوظيفة
منطقة الوظيفة الرياض, المملكة العربية السعودية
قطاع الشركة السلع الاستهلاكية سريعة التداول
طبيعة عمل الشركة غير محدد
نوع التوظيف غير محدد
الراتب الشهري غير محدد
عدد الوظائف الشاغرة غير محدد
المرشح المفضل
المستوى المهني إدارة
منطقة الإقامة المملكة العربية السعودية
الشهادة بكالوريوس/ دبلوم عالي
https://www.bayt.com/ar/saudi-arabia/jobs/brand-manager-4484275/
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