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الوصف الوظيفي We are looking for a qualified Digital media specialist to join our team. You will lead our marketing efforts using new media and digital tools. If you know how to creatively handle various online marketing tools, like websites, podcasts, and blogs, this position is for you. You will work with different teams to coordinate our marketing, advertising, and promotional activities. Ultimately, you should be able to promote our company and increase client engagement. Responsibilities Design digital media campaigns aligned with business goals Coordinate the creation of digital content (e.g., website, blogs, press releases, and podcasts) Manage end-to-end digital projects Establish our web presence to boost brand awareness Maintain a strong online company voice through social media Liaise with Marketing, Sales, and Product development teams to ensure brand consistency Suggest and implement direct marketing methods to increase profitability Monitor ROI and KPIs Act as the point of contact for clients for digital management matters Build strong, long-term client relationships and maintain frequent contact Set digital strategies for your assigned customers, considering their specific requirements Suggest, design, and implement digital projects to increase customer ROI Address client queries effectively and on time Optimize web content to increase traffic and improve SEO Present social media strategies to clients Report on web performance metrics Analyze digital campaigns success Analyze SEO/SEM and marketing metrics Generate innovative ideas to increase web traffic Address advertising needs Build our digital marketing roadmap Manage all digital marketing channels (e.g., website, blogs, emails, and social media) to ensure brand consistency Forecast sales performance trends and act proactively to increase our market segment Monitor competition and provide ideas to stand out Scope project requirements and prepare the budget Monitor and report on Google Analytics metrics Launch optimized online adverts through Google Adwords, Facebook, etc. to increase company and brand awareness Be actively involved in SEO efforts (keyword, image optimization, etc.) Prepare online newsletters and promotional emails and organize their distribution through various channels Provide creative ideas for content marketing and update website Collaborate with designers to improve user experience المهارات Proven work experience as a Digital media specialist or Digital marketing manager Solid knowledge of Photoshop, Final Cut Pro, Premiere Pro, Audacity, or other media editing software Experience with visual communication principles Familiarity with web design and content management systems Excellent analytical and project management skills An ability to multitask and perform under tight deadlines Strong verbal and written communication skills BSc degree in Marketing, Digital media, or relevant field Additional qualification in web design or animation is a plus Proven work experience as a Digital account manager Excellent Kuwaiti verbal and written communication skills Experience with B2C social media, Google AdWords and email campaigns, and SEO/SEM Working knowledge of ad serving tools (e.g., DART, Atlas) Perfect knowledge of web analytics tools (e.g., Google Analytics, NetInsight, WebTrends, etc.) تفاصيل الوظيفة https://www.bayt.com/ar/kuwait/jobs/digital-media-manager-4487770/ |
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